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  • Mobile commerce will increase at a rate of 65% annually to reach $24 billion in 2015. (Coda Research)
  • By 2015, the number of mobile application development projects for smartphones and tablets will outnumber those for PCs by a 4-to-1 margin. (Gartner Research)
  • mCommerce will be bigger that eCommerce within 5 years. (Huffington Post)
  • In 2016, there will be 10 billion mobile Internet-capable devices in use world-wide. (Pew Research Center)
  • In 2015, $119 billion worth of goods and services will be purchased via a mobile phone. (ABI Research)
  • The market for mobile payments is expected to quadruple by 2014, reaching $630 billion in value. (Juniper Research)
  • 20% of all consumers and 32% of 18-34 year olds are researching purchases via mobile at least monthly. (ATG, Inc.)
  • Mobile now accounts for 40% of internet usage worldwide
  • 1.08 of the world’s 4 billion mobile phones are smartphones
  •  Apple and Android represent more than 75% of the smartphone market
  •  7.96% of all web traffic in the U.S. is mobile traffic
  • 29% of mobile users are open to scanning a mobile tag to get coupons
  • 39% of instances where a consumer walks out of a store without buying were influenced by smartphones
  • 91% of mobile internet access is for social activities, versus just 79% on desktops
  • Over 1/3 of Facebook’s users access Facebook Mobile; 50% of Twitter’s users use Twitter Mobile
  • QR code scans increased 300% in 2011 compared to 2010
  • The average tablet user spends 13.9 hours per week with the device​
  • More than half of a person’s mobile phone usage is spent on apps.​
  • Adults spend more time accessing media through a mobile device than they do with magazines and newspapers combined.​
  • The average response time to an email is 90 minutes. The average response time to a text message is 90 seconds.​
  • 61% of people said that if they tried to access a website on their mobile device but couldn’t because the site isn’t optimized for mobile, they would visit the website of a competitor.​
  • 1 out of every 8 smartphone users will search for better pricing on a product or service while at the store.​
  • 1 out of every 6 smartphone users will scan a barcode to learn more information.​
  • 61% of smartphone users use their smartphone to make local searches.​
  • By 2015, more people will access the Internet through a smartphone or tablet than a PC.​
  • In 2011, the use of mobile devices to read emails increased by 34% while the use of desktop PCs to read emails went down by 11%.​
  • 13.4% of a person’s smartphone usage is spent reading or sending text messages.​
  • In 2012, there was a 55% increase in smartphone subscriptions.​
  • 79% of people use their phone to make or influence a purchasing decision.​
  • The mobile ad market is expected to grow to $22 billion by 2016.​
  • In 2011, 17.7 billion apps were downloaded. By 2015, that number should grow to 108 billion.​
  • In 2011, 33% of people accessed Facebook through a mobile device.​
  • In 2011, 7.8 trillion text messages were sent.​
  • Mobile coupons are 10x more likely to be used than traditional paper coupons.​
  • 91% of smartphone owners have their phone within 3 feet at all times.​
  • People who access Facebook with their mobile device use the social network on a moreregular basis.​
  • The average person will wait 26 hours before reporting a lost wallet. The average person will wait 68 minutes before reporting a lost phone.​
  • 62% of smartphone owners will use a search engine at least once every day.​
  • 61% of smartphone users will only look at the first page of a search engine results page.​
  • 59% of consumers have been influenced by a mobile advertisement.​
  • In the past 3 years, more than 300,000 apps have been developed.